A trademark is a unique and creative sign or indicator, which includes a name, word, phrase, logo, symbol, design, image, sound, color or combination of these things; used by an individual, business organization or any other legal entity. Trademarks have become very valuable assets for an increasing number of businesses and in many cases the brand value exceeds the physical assets of the company.
In India Trademarks are protected under The Trademarks Act, 1999. It allows any individual or any type of business unit or legal entity to apply for the registration of trademark. Typically it takes 18-20 months for a trademark to get registered.
